Francesca Rosella of Cute Circuit, London

CuteCircuit established their reputation with the Hug Shirt, honored as one of the Best Inventions of The Year by Time Magazine. The K-Dress by CuteCircuit is the first interactive fashion to be featured in the designer fashion department of Selfridges. CuteCircuit work is frequently featured in books on design, art and innovation, publications include: Fashionable Technology, World Changing, Fashioning the Future, Smart Materials in Design, Fashion and Architecture, Sex Design, Designing for Interaction and magazines and newspapers worldwide, such as WWD, Grazia, TIME Magazine, ELLE, Stuff, WIRED, The Daily Telegraph, The Times, the Financial Times, NPR, CNN, and BBC. CuteCircuit products have been exhibited in museums and exhibitions the world over. The groundbreaking Galaxy Dress by CuteCircuit is now in the permanent collection of the Museum of Science and Industry in Chicago.